2025 Annual Letter From Our Founder - Foster Coulson

Our promise to you.

I don’t think most of humanity realizes just how special we all are. How unique and so incredibly complex each and every individual is. Yet when it comes to how our medical institutions take care of us in our times of greatest need, it’s generalized, depersonalized, and heartless. We’ve all experienced it: needing help in moments of duress, only to find a doctor who repeats aloud a generic “standard of care” and sends us on our way with a prescription.

It’s great for hospitals, Big Pharma, and insurance companies, but it has left us the sickest nation on the planet despite spending the most on healthcare.

This notion of money-first healthcare extends far beyond just the medical-industrial complex or government bureaucrats. Every day, it seems like founders of flashy health and wellness companies make bold statements to raise tens of millions of dollars, yet few have real depth to the words they say.

It’s so easy to tell someone what they want to hear, to appeal to their emotional needs to sell a “revolutionary new widget or product that will change everything.” We hear companies say it all the time:

“We won’t sell your data…”

Then, they go do a lucrative deal with the government or Big Pharma behind your back to sell your wearable data or lab test results…. Read the fine print, they all sell your data for their profits… that’s NOT ok.

“Buy my GLP-1, it’s safe…”

But where’s the doctor? They are drug dispensers that make you draw your own syringe, and they don’t tell you anything about the potential side effects: gut health, muscle loss, and more...

It’s about getting to the next big raise of funds to make Wall Street happy….

“Join me and we’re going to live forever!”

That’s a great attention-grabbing statement, but let’s look past the Botox, veneers and smart marketing and focus on just optimizing our quality of life for the time we are here on this earth.

It’s not about living forever, it’s about living your best life while you’re here.

“It’s safe and effective…”

These four words tricked or forced millions of people to inject an experimental poison into their bodies… Along with every news network and celebrity that violated the law by stating this without adding in side effects or disclosing the true clinical data.

We will never stop calling out fraud because our mission is to empower you, the individual, to take control of your own health.

Our uncompromised promise to put you first is why I believe we have become one of the fastest growing health and wellness companies in the United States with over 1,000,000 patients and customers.

We will continue to spread our message to tens of millions of Americans weekly that they no longer need to outsource their healthcare to the whims of a broken system, that they can take their health into their own hands.

Our message will not ever change: I started this company during the darkness of the pandemic because I don’t believe a government, an agency, or a nonprofit can ever enact real meaningful change; they are too corruptible, too easily manipulated and too controlled by money.

We started The Wellness Company as a private group of like-minded individuals and doctors who were passionate about one thing: bringing true health solutions to people in the form of products, services, and education.

Our Chief Medical Board — Dr. McCullough, Dr. Drew, Dr Victory, Dr. Thorp, Dr. Diaz, and Dr. Risch — sacrificed their careers and reputations so they could lead a new movement of wellness.

Fortunately, we found that the world was starved for heroes who would stand up and fight for humanity against the medical establishment that profits from keeping people perpetually sick.

We have, and will always be, there in your time of need.

We don’t publicize all the ways we give back because we don’t seek public credit. But whether it’s giving free care to those who can’t afford it, or the women’s shelters we sponsor to help moms who have nothing, or stepping in when FEMA would only selectively help people based on their political views in a disaster, or the funerals we have paid for because families that lost their loves ones from being forced into taking COVID vaccines couldn’t afford it. We lead by example.

Beyond this, we are excited for what’s next.

Behind the scenes over the last 3 years, we’ve reinvested every penny back into the business to build physical infrastructure to deliver the first fully personalized and integrated 360-degree care network in the US.

With our home labs, patients can avoid long drives and painful needles to access real data about the state of your health. Whether it’s prescriptions, nutraceuticals, or nutrition, we help people understand their data and make informed decisions.

Best of all — all information shared with The Wellness Company will always be your property, private, and never for sale.

With your support and our team’s hard work, we are building the future of care delivery in the United States. And we have some exciting announcements:

• In December, we acquired a new technology platform powering all of our patient management experience - from consult to prescriptions - making sure that all of your data stays private.
• We launched Wellness Care — the first direct-to-patient, Medicare-covered remote care management service in the USA. Thousands of patients are already loving having a personal Care Pro to keep them healthy.
• We launched our first wholly-owned pharmacy - keeping insurance and special interests out of the business of getting you life-saving medications.

We are committing $250,000,000 over the next 36 months to build personalized care infrastructure, including:

• Personalized supplement manufacturing
• State-of-the-art peptide manufacturing
• Regional Wellness Care facilities
• Expanded nationwide pharmacy and lab networks
  
  

Even through growth and evolution, I promise our culture and commitment will never change. We will never stop fighting for your right to live the best and healthiest version
possible of your life. We will never sell our soul or this company to venture capital or private equity. We are here in service to you. And only you.


Life should be measured in how many lives you touch and can help. That’s why we exist, with the sole purpose and mission of fighting to put you first.

I close this letter with a quote from Horace Mann that resonates with me deeply:

“Be ashamed to die until you have scored some victory for humanity.”
— Horace Mann

Wishing you the best 2026.

And thank you for all your support.